SOFT REIMAGINED

A PREMIER PUTTING EXPERIENCE

Designed with score-dropping technologies and a buttery soft feel, discover the Huntington Beach SOFT Premier today.

DISTANCE CONTROL REVOLUTIONIZED

Speed Optimized Face Technology (SOFT) ensures that you won’t leave those pressure-packed putts short again.

SOFT normalizes the speed of putts across the entire face, delivering consistent distance whether you strike your putt perfectly or just off the center. Unlike similar technologies featured elsewhere, SOFT takes the next step by delivering model specific milling for each putter.

Just choose your model, and see immediate results with better speed and distance control.

 

PUTTER WITH SOFT

SOFT normalizes ball speed across the face. That means, no matter where you strike your putt, you get consistent speed and consistent distance. That’s how SOFT ensures you never miss short because of an off-center strike.

PUTTER WITHOUT SOFT

When you strike your putt in the center of the face, you achieve maximum ball speed. But when you miss the center, even by a little, you lose ball speed and, as result, you leave putts short.

CONFIDENCE

Choose your line. Know the ball is going in the hole. That’s confidence, and with Huntington Beach SOFT Premier, a premium Gray Satin PVD finish delivers that sleek look and limits glare when standing over your next putt.

BUTTERY SOFT FEEL

Precision milled. Deep CNC face milling. Soft 304 Stainless Steel. It all combines to deliver an exceptional feel, dependable roll, and improved accuracy with the Huntington Beach SOFT Premier.

SUPERIOR FIT FOR EVERY PUTTING STROKE

Every stroke is unique. That’s why we’ve chosen model specific putters grips that will work in conjunction with your putting stroke to help bring out your best putting performance.

STROKE TYPE: SLIGHT/STRONG ARC

GRIP TYPE – LAMKIN SINKFIT SKINNY PISTOL

#3

#4

#11S

STROKE TYPE: STRAIGHT

GRIP TYPE – LAMKIN SINKFIT PISTOL

#8

#10.5

#10.5C

#11

#14

UPGRADE YOUR PUTTING PERFORMANCE

Sleek aesthetics, proven technologies, and new shapes to fit everyone’s stroke. With Huntington Beach SOFT Premier, experience a premium quality putter without the premium price tag.