HIT STRAIGHTER PUTTS

WEIGHTS IN THE FACE HELP YOU
HIT STRAIGHTER PUTTS

Forget the status quo. Here’s your new paradigm: a forward center of gravity is better than one in the back. And that’s because it helps you hit straighter putts.

These are the new Frontline Putters. Their tungsten face weights increase accuracy, which means you’ll sink more putts in fewer strokes.

47.3g OF TUNGSTEN UP FRONT

That’s a whole lot of Tungsten in the face. It moves the Center of Gravity away from the rear (where everyone else puts it) and positions it up front.

And they’re also Metal Injection Molded. Which we think is pretty cool if you’re into that sort of thing.

HOW IT WORKS

A forward center of gravity reduces the Gear Effect on miss-hits. That’s good. Means your putts start straight and stay on-line.

Say your aim is spot on with your old, rear-weighted mallet. But, you strike the ball off the toe. That putt is going to roll off-line and miss the hole.

With Frontline, that same putt goes a lot straighter—straight enough to find the cup.

TOE STRIKE, STANDARD MALLET

TOE STRIKE, FRONTLINE

YEAH, WE FIXED DISTANCE CONTROL TOO

Speed Optimized Face Technology—SOFT—is how we fixed the distance problem. You know, like when you’re sure you’ve hit a 6-foot putt, but the ball stops short at 5?

Turns out, that comes from miss-hits too. But SOFT is a groove pattern on Frontline’s forged aluminum face that adds speed on off-center strikes. So hit it off the middle or… don’t. You’ll still get the same distance.

WITHOUT SOFT, YOUR MISS-HITS STOP SHORT. LAME, RIGHT?

WITH SOFT, YOU DON’T LOSE DISTANCE. YES, PLEASE.

ALL STROKES WELCOME

Think a mallet doesn’t fit your putting style? Nope. Every stroke is welcome here.

Swing your putter arced or straight back and through, and you can play any Frontline mallet you want. Just choose the model that fits your stroke. There’s a blade too if that’s your preference.

Face Balanced Mallets
Single-Bend Hosel

8.0 SINGLE-BEND

10.5 SINGLE-BEND

CERO SINGLE-BEND

ELEVADO SINGLE-BEND

ISO SINGLE-BEND

Toe Hang Shapes
Slant Neck Hosel
Plumber’s Neck Hosel
Flow Neck Hosel

2.0 FLOW NECK
(STRONG ARC STROKE)

4.0 PLUMBER’S NECK

8.0 SLANT NECK

10.5 SLANT NECK

ELEVADO PLUMBER’S NECK

ELEVADO SLANT NECK

CERO SLANT NECK

ISO SLANT NECK

GOOD GRIP

Now THAT is a putter grip. The satisfying squish of rubber, nice texture, and just the right size. The new Frontline grip is a few notches above the rest, a premium upgrade that comes standard on every model.